On Saturday, September 10 2011, OmnicomCares descended upon a school for disabled children in Mataró, Spain. The Escola d’EE l’Arboç provides a wonderful, caring therapeutic environment for physically and emotionally challenged children, some quite severely, ranging in age from 5 to 16. The local government had just completed construction on a brand new facility for the school; the building although lovely in its own right, was badly in need of some personalization and color.
Approximately 150 volunteers from all over the globe arrived in the morning ready to work. We had the largest ever group of volunteers from local Omnicom agencies, many with spouses, children and friends in tow. And while the language differences were initially difficult, people quickly found ways to communication and make friends while rolling up their sleeves and getting the job done. We painted three beautiful murals, installed a pergola and fencing in the patio area, and completely transformed the garden areas with new plantings and trees. Twenty new touch screen HP computers were installed with special software to help the kids learn new skills and practice what they have already mastered.
And when the work was done, the school fed all the volunteers with homemade paella and sponsored a party that included local Catalan traditions. All in all, it was a day to remember for all who participated.
See the photos here.